The answers keep coming in to our on-going Let’s Ask questions.
As a reminder, Echo is offering at no charge, access to our database and the participants that follow us on social media. We will facilitate the programming, hosting and data-collection of any three open or closed-ended questions. You will receive the raw data and the analyzed results will be shared publicly on our social media and in a newsletter.
The hope, as we’re all getting many questions about how best to behave in relation to research, is to gain some clarity to help our clients (and ourselves) make educated decisions on what the right path forward is.
Here is the latest round.
Echo Market Research survey data shows people are worried about their health, anxious about the future, and feel that social media is making the panic worse.
Echo Market Research surveyed 2,734 US consumers regarding their opinions of how society, scientists and the government are responding to the coronavirus outbreak.
- Since COVID-19, consumers are substantially more worried about their health (55% vs 28%) and their family’s health (67% vs 33%), along with being more anxious about the future (65% vs 36%).
- A majority (65%) still generally trust scientists, but 53% feel that they need to work faster on a cure and less than one-third (29%) are confident they will get the healthcare they need if they get COVID-19.
- 6 of 10 believe social media is making the panic worse while 30% believe that people are overreacting to COVID-19.
Figure 1. US Consumers. Perceptions Before and Since COVID-19 (% of Respondents)
Figure 2. US Consumers. Agreement with Statements about the COVID-19 Response (% of Respondents)
Base: 2,734 US Internet users aged 18+ March 23, 2020. Source: Echo Market Research